How do you thrive?

• • It’s the cost of living crisis
  • It’s the strikes
  • It’s the war in Ukraine
  • Nobody has money everyone is struggling
  • Everyone is going out of business
  • It’s alright for you…but that won’t work for me…

Now I’m not going to say this year won’t have its challenges, clearly it will, but there are things you can do.  You can:-

• • Think about your business and who your ideal customer is (perhaps this needs to change currently if your target market is more affected)
  • Think about your products and services…is there another product you can offer that a more affluent part of the community will buy
  • Have Krystal Clear Clarity on your numbers – what can you afford to spend to get a customer – clue….it’s not he who goes cheapest wins here….
  • Know the important numbers to monitor in your business – what is your breakeven – as everything you sell at the same business model over breakeven flows straight down to the bottom line
  • Have a plan and a marketing plan and execute it…again 80% of business owners don’t really do any marketing….they leave it to chance and hope people find them…that’s not going to work in 23

So grab a cup of coffee, find a quiet space, grab a pad and brainstorm.  Put a plan together and work out what you need to deliver every month during 2023 to thrive not just survive.

If you need help planning, drop us an email to wecare@krystal-clear.co.uk and we can talk you through how we work with clients pulling models and plans together so YOU ARE NOT LEAVING ANYTHING TO CHANCE.

Ignore the noise and go make it happen…2023 will be a good or great year for those business owners who think differently and ignore what they are being fed by the media.

If you are still not convinced look at the FTSE 100 stock market index…..yes its had its ups and downs but the overall trend is upwards!!!

Disclaimer

It is important that you take professional advice before making any decisions based on the information that you learnt here. While every effort has been made to make sure it is accurate it cannot be precisely tailored to your personal circumstances. This article is for general information only and no action should be taken, or refrained from, as a result of this information.  Professional advice should be taken based on specific circumstances in each individual case.  Whilst we endeavour to ensure that the information contained in the article is correct, no liability will be accepted by Krystal Clear Accounting which is a trading name of Kim Marlor Associates Ltd or damages of any kind arising from the contents of this communication, or for any action, inaction or decision taken as a result of using any such information.